Rabobank is an innovative bank and wants to use this optimally to reach and inform its members. Rabobank Helmond has connected to the online world by applying Layar on the magazine “Dichterbij”. Direct contact with staff and relevant background in articles are just a few of the options to be used. By defining clear objectives, the campaign is repeatedly refined to enhance output demonstrably.
Click on the images to enlarge and scan them with the Layar app.
Edition Dichterbij Helmond 032013
Follow the foundation with Layar
Edition Dichterbij Helmond 02 2013
Watch the Cover with Layar